Crypto exchange Binance has partnered with Khaby Lame, an Italian blogger who rose to fame thanks to his viral videos on TikTok.
Khaby Lame became a sensation thanks to his videos about life hacks and their verification. Tiktoker will use its branding to combat some of the misconceptions about Web3 and partner with Binance to create exclusive NFT collections.
Through the partnership, Binance hopes to advance crypto education, launch exclusive Khaby Lame NFT collections, debunk crypto and Web3 myths, and further develop the Binance industry and ecosystem.
Today, Khaby Lame is the most popular creator on TikTok with over 142 million followers on the platform and 78 million followers on Instagram .
I’m has been actively developing my agency, INCRYPTICO, together with the team of marketing specialists, advertising and PR managers who have all been working together earlier.
